Delivered in partnership with the Data & Marketing Association (DMA), this two-day online masterclass is designed to help you plan, build and optimise email campaigns that drive stronger opens, clicks and conversions. It covers core strategy, list growth, automation, design and structure, content, deliverability, and testing for continuous improvement, with practical takeaways you can apply straight away (14 hours CPD).
Exclusive IPM member discount: IPM members can access a preferential rate on DMA courses. For details, contact learning@theipm.org.uk.