Meet the New IPM Board of Directors
Meet the New IPM Board of Directors
We are thrilled to announce the conclusion of a highly successful election period for the Institute of Promotional Marketing Board. With an outstanding voter turnout and an array of incredible candidates, the election process has been both engaging and inspiring. As we launch into the new year, we are proud to present the newly elected members who will lead our Board forward, shaping the future of the promotional marketing industry. Thank you to all who participated and contributed to this exciting new chapter.
Meet the New IPM Board of Directors
We are thrilled to announce the conclusion of a highly successful election period for the Institute of Promotional Marketing Board. With an outstanding voter turnout and an array of incredible candidates, the election process has been both engaging and inspiring. As we launch into the new year, we are proud to present the newly elected members who will lead our Board forward, shaping the future of the promotional marketing industry. Thank you to all who participated and contributed to this exciting new chapter.
A Defining Moment and New Chapter for The IPM
This year, The IPM has been at the forefront of transformative change, working closely with government and industry leaders to navigate critical developments within the promotional marketing sector. From advising on regulatory changes to showcasing live coverage of the biggest sporting events and boldest brand moments, 2024 was a year of innovation, collaboration, and progress.
As part of this momentum, we’re thrilled to announce the new IPM Board of Directors. With outstanding entries from agencies, brands, and service providers, this exceptional group of leaders is set to shape the industry’s future, driving growth, innovation, and excellence. We are particularly grateful for the incredible wealth of candidates who stepped forward for this election. The strength and calibre of those who put themselves forward have been truly inspiring, and we would like to thank each one of them for their dedication and passion. While not everyone was successful this time, your commitment to the future of the IPM and the promotional marketing sector is invaluable, and we look forward to working together in the future to drive positive change.
A Defining Moment and New Chapter for The IPM
This year, The IPM has been at the forefront of transformative change, working closely with government and industry leaders to navigate critical developments within the promotional marketing sector. From advising on regulatory changes to showcasing live coverage of the biggest sporting events and boldest brand moments, 2024 was a year of innovation, collaboration, and progress.
As part of this momentum, we’re thrilled to announce the new IPM Board of Directors. With outstanding entries from agencies, brands, and service providers, this exceptional group of leaders is set to shape the industry’s future, driving growth, innovation, and excellence. We are particularly grateful for the incredible wealth of candidates who stepped forward for this election. The strength and calibre of those who put themselves forward have been truly inspiring, and we would like to thank each one of them for their dedication and passion. While not everyone was successful this time, your commitment to the future of the IPM and the promotional marketing sector is invaluable, and we look forward to working together in the future to drive positive change.
This past year has been a defining moment for IPM. We’ve not only navigated change but embraced it, showcasing the incredible potential of promotional marketing. The contributions from our members, brands, and agencies have been nothing short of inspiring. I am thrilled to see the new board take on the challenge of helping us shape the next chapter with bold ideas and unwavering commitment.
Emma Kirk, IPM General Manager
This past year has been a defining moment for IPM. We’ve not only navigated change but embraced it, showcasing the incredible potential of promotional marketing. The contributions from our members, brands, and agencies have been nothing short of inspiring. I am thrilled to see the new board take on the challenge of helping us shape the next chapter with bold ideas and unwavering commitment.
Emma Kirk, IPM General Manager
Meet The New IPM Board Members
We are excited to introduce the new members of the IPM Board, representing a diverse and dynamic range of perspectives across our three key membership types: Agency, Brand, and Service Provider. With two representatives from each of these parishes, this team is committed to ensuring that the voices of our members are heard.
These board members will take up their roles for the next two years, providing consistent leadership and guiding the institute through a period of growth and transformation. Their leadership will ensure that the decisions we make reflect the evolving needs and aspirations of the promotional marketing industry, fostering positive change and progress in the year ahead.
Meet The New IPM Board Members
We are excited to introduce the new members of the IPM Board, representing a diverse and dynamic range of perspectives across our three key membership types: Agency, Brand, and Service Provider. With two representatives from each of these parishes, this team is committed to ensuring that the voices of our members are heard. These board members will take up their roles for the next two years, providing consistent leadership and guiding the institute through a period of growth and transformation. Their leadership will ensure that the decisions we make reflect the evolving needs and aspirations of the promotional marketing industry, fostering positive change and progress in the year ahead.
Steven Gray
Joint Managing Director, HaygarthSteven Gray
“I’m thrilled to be joining the IPM Board and look forward to driving innovation, collaboration, and growth for our vibrant community. Haygarth has been a long-standing member of the IPM, and I am delighted to be playing my part in this exciting new chapter of the organisation.”
Catherine Shuttleworth
Founder, Savvy MarketingCatherine Shuttleworth
“I am proud to have been voted on to the board to represent the views of agency members. This is a critical time in the marketing industry, and by working together through the IPM, we can make sure the voice of our industry is heard.”
Natalie Haskell
CEO, CoppaFeel!Natalie Haskell
“I am excited to join the IPM Board, bringing my experience in purpose driven and behaviour change marketing. At CoppaFeel! I have seen firsthand how responsible, innovative partnerships can drive both societal change and business success, and I look forward to working with the Board to promote ethical, impactful marketing practices that benefit both brands and their audiences.”
Michelle Williams
Senior Loyalty Manager, VodafoneMichelle Williams
“I am thrilled to join the board of the IPM as a Brand Representative. In this period of rapid industry change, I eagerly anticipate the challenge of guiding the IPM into its next chapter and providing a fresh perspective on industry opportunities.”
Sophie Chambers
Director & Co-Founder, Cloud Nine IncentivesSophie Chambers
“I am absolutely thrilled to have been elected to the Board of the Institute of Promotional Marketing.
Having been actively involved with the organisation for over two decades, it’s an honour. I am excited about the opportunity to contribute to the future growth and evolution of both the IPM and promotional marketing industry as a whole.”
Nancy Cullen
CEO& Founder, SpaceandPeopleNancy Cullen
“I am absolutely delighted to be joining the Board of IPM. I look forward to working with my fellow Board members to support the drive to increasing interest and spend into this sector by promoting the power of promotional marketing”
A New Chapter for The IPM
The IPM Board’s new structure embodies our commitment to inclusivity and progress, with representation thoughtfully balanced across our three core member groups: Agency, Brand, and Service Provider. By bringing together representatives from each area, we aim to capture the full spectrum of expertise and insights needed to navigate the evolving landscape of promotional marketing.
To support this transition, Becky Munday will step into the role of interim chair of the IPM Board. With over a decade of involvement with the IPM, including previously serving as chair, Becky brings a wealth of experience, providing invaluable guidance, consistency, and leadership as the new board embarks on this exciting chapter.
A New Chapter for The IPM
The structure of our new IPM Board has been thoughtfully designed to reflect both our diverse membership and the evolving needs of the promotional marketing industry. The board includes two representatives from each of our three key parishes: Agency, Brand, and Service Provider, ensuring a well-rounded and balanced perspective to guide the organisation forward.
To support this transition, Becky Munday will step into the role of interim chair of the IPM Board. With over a decade of involvement with the IPM, including previously serving as chair, Becky brings a wealth of experience, providing invaluable guidance, consistency, and leadership as the new board embarks on this exciting chapter.
I am delighted to have been asked to chair the new IPM Board to support the incoming board during this exciting period. Having been involved with the IPM for over a decade and previously served as chair, I know first-hand the vital role the organisation plays in supporting and championing our industry. The newly formed board brings an incredible breadth of experience, expertise, and fresh perspectives, which will undoubtedly drive the IPM into an exciting new chapter. This is a turning point for the organisation, and I look forward to supporting and guiding the board through their first year as we work together to shape a thriving future for the IPM and its community.
Becky Munday, IPM Board Chair
“As someone who has spent their working life in the marketing industry, I am passionate that we continue to strive for excellence in our disciplines. We need to ensure we attract a diverse and talented workforce to the industry.
A vibrant IPM can demonstrate the power of working together as an industry group to deliver change where it is needed, shine a light on best practices and support the broader marketing industry in the UK and beyond.
I look forward to representing the views of the agency sector and welcome conversations and views on the areas that agency members want to raise in this forum.”
Catherine Shuttleworth, Founder of Savvy Marketing
“I am absolutely delighted to be joining the IPM Board. Over the past year, SpaceandPeople have collaborated with the IPM to develop CORE, a ground-breaking insights platform designed to assist those planning live campaign activations by forecasting key data points and providing effective reporting to clients. This innovative tool is just one example of the exciting progress being made within the IPM and across the industry.
I look forward to working alongside my fellow board members to champion the power of promotional marketing, driving increased interest and investment into this dynamic sector. This is an exciting time for the industry, and I am thrilled to be part of shaping its future through the work of the IPM.”
“As someone who has spent their working life in the marketing industry, I am passionate that we continue to strive for excellence in our disciplines. We need to ensure we attract a diverse and talented workforce to the industry.
A vibrant IPM can demonstrate the power of working together as an industry group to deliver change where it is needed, shine a light on best practices and support the broader marketing industry in the UK and beyond.
I look forward to representing the views of the agency sector and welcome conversations and views on the areas that agency members want to raise in this forum.”
Catherine Shuttleworth, Founder of Savvy Marketing
“I am absolutely delighted to be joining the IPM Board. Over the past year, SpaceandPeople have collaborated with the IPM to develop CORE, a ground-breaking insights platform designed to assist those planning live campaign activations by forecasting key data points and providing effective reporting to clients. This innovative tool is just one example of the exciting progress being made within the IPM and across the industry.
I look forward to working alongside my fellow board members to champion the power of promotional marketing, driving increased interest and investment into this dynamic sector. This is an exciting time for the industry, and I am thrilled to be part of shaping its future through the work of the IPM.”
An Exciting Year Ahead
As we look ahead to 2025, the future of IPM is filled with exciting opportunities and initiatives designed to elevate and support our members. This year, we are preparing for a host of dynamic projects and events that will foster deeper connections and spark new ideas within our community. From a series of engaging member events and insightful webinars to exclusive industry content, we are committed to providing valuable resources and fostering collaboration across the promotional marketing sector.
One of the most anticipated highlights of the year will be the launch of the 2025 IPM Awards, an event that will celebrate the outstanding creativity, innovation, and excellence that defines our industry. These prestigious awards will offer a platform for showcasing the remarkable achievements of our members and the impactful work being done across all sectors of promotional marketing.
With our new board members in place and a renewed focus on driving positive change, we are excited to embark on this journey in 2025. Together, we will continue to shape the future of the industry, ensuring that our work remains relevant, forward-thinking, and aligned with the needs and aspirations of our members. This is a year of growth, progress, and recognition, and we can’t wait to share it with you all. Let’s make 2025 a year to remember, full of inspiration, innovation, and collective success!
An Exciting Year Ahead
As we look ahead to 2025, the future of IPM is filled with exciting opportunities and initiatives designed to elevate and support our members. This year, we are preparing for a host of dynamic projects and events that will foster deeper connections and spark new ideas within our community. From a series of engaging member events and insightful webinars to exclusive industry content, we are committed to providing valuable resources and fostering collaboration across the promotional marketing sector.
One of the most anticipated highlights of the year will be the launch of the 2025 IPM Awards, an event that will celebrate the outstanding creativity, innovation, and excellence that defines our industry. These prestigious awards will offer a platform for showcasing the remarkable achievements of our members and the impactful work being done across all sectors of promotional marketing.
With our new board members in place and a renewed focus on driving positive change, we are excited to embark on this journey in 2025. Together, we will continue to shape the future of the industry, ensuring that our work remains relevant, forward-thinking, and aligned with the needs and aspirations of our members. This is a year of growth, progress, and recognition, and we can’t wait to share it with you all. Let’s make 2025 a year to remember, full of inspiration, innovation, and collective success!
News
Meet the New IPM Board of Directors
The IPM is thrilled to announce its newly elected board members, representing agencies, brands, and service providers. With Becky Munday as interim chair, 2025 promises innovation, growth, and exciting initiatives, including the 2025 IPM Awards!
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