The IPM Presents the winners of the Awards 2023

As the IPM Awards make their return, we’re treated to a showcase of the best promotional campaigns. Explore our amazing winners across the wide range of categories

A s we celebrate the return of the IPM Awards, it is an honour to highlight the defining campaigns of our era. This year’s winners have not only showcased  innovation and creativity, but also a profound understanding of consumers and businesses alike. From the heart-warming efforts of Quaker ‘Share the Warmth’ to the delightful rebranding of Nestlé ShAero, these campaigns represent the gold standard of promotional marketing in the UK. Each awarded campaign at the IPM represented the transformative power of well-executed promotional strategies in shaping conversations and driving meaningful engagement. For a comprehensive overview of the best work in the promotional marketing industry, we invite you to explore our awards directory.

Thank you to everyone who took part in this year’s IPM Awards and congratulations to all our incredible finalists and winners.



Experiential marketing brings brands and consumers together, giving an unprecedented opportunity for audiences to experience brands directly, recognising the best delivery of experiential campaigns across a variety of environments.

Best brand experience in non-retail public space, event or festival

Best experience at or near point of purchase


Best shopper promotion in, on or with pack

Best shopper activation

Incentive, Prize, Loyalty

Marketing Services

Best promotional marketing management

Brand Partnerships

Best Brand Partnership (Duel or Multi-brand)

Techniques and Objectives

Outstanding Team

Best integrated campaign

Best creative and innovative execution