The IPM Webinar Series aims to bring you the latest and greatest in promotional marketing insights. Explore our previous and upcoming webinars. If you would like to get involved, please contact info@theipm.org.uk

Our Next Webinar

Future of Shopper Marketing: AR You Ready?

Ready to dive into the future of retail? Join us for an exclusive webinar that captures the evolving landscape of shopper marketing. As rapid changes sweep over stores in the UK, driven by advancements in smart technologies such as Augmented Reality (AR), Geo-proximity tagging, digital screens, and the ubiquitous QR Code, it is time for IPM to unpack how these innovations are redefining marketing strategies and shopper journeys.

Speakers

Josephine Miller, Creative Director and Co-founder of Oraar Studio

Dan Hirons, Co-Founder & Production Director of Activation

Mike Anthony, Co-founder and Global CEO of engage

The Topics

  • The emergence of AR in shopper experiences
  • How technologies are engaging shoppers, pre, during and post in-store experience
  • How these new technologies and techniques can be applied to your campaigns
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Previous Webinars

Tomorrow’s Rising Stars Generation Alpha

As the first generation born entirely in the 21st century, discover how Generation Alpha is reshaping consumer behaviours and redefining digital culture.

Promotional Marketing in Sports Partnerships and Sponsorship Activations

Industry expert James Williams talks to the IPM about the role of promotional marketing in Sports advertising and partnerships.

Standing Proud at Pride: and Beyond

1st June marks the start of Pride Month. IPM members N2O have conducted vital research into what it takes for brands to become a true year-round ally to the LGBTQIA+ community.

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Across the promotional marketing industry

The IPM Webinar & Insight Series is an exciting opportunity for you to amplify your brand awareness and share your knowledge and insight across the promotional marketing industry.

Becoming a member of the IPM affords you access to presenting across our webinar and insight series. If you are not yet a member and wish to get involved please contact info@theipm.org.uk

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Are you interested in becoming a member of the IPM? Benefit from a wealth of thought leadership, networking opportunities, education offerings and more. To request information on becoming a member, please contact membership@theipm.org.uk.