Professional Development Built for the Marketing Industry

Success in today’s fast-moving industry requires more than technical skills. Strong leadership, communication and workplace confidence are what set high-performing professionals apart.

Delivered in partnership with expert coach Carrie Chappell, the IPM Professional Development Programme provides practical, engaging learning designed to strengthen performance, confidence and impact at every career stage.

Focused learning. Immediate impact

Sometimes you don’t need a full programme, you need the right skills, right now.

Our two-hour workshops are designed to deliver high-impact learning in a short, focused format. Each session tackles a core area of professional performance, from productivity and communication to leadership and networking, giving you practical tools you can apply straight away.

Whether you are looking to sharpen a specific skill or invest in your wider development, these workshops offer a flexible way to build capability, confidence and momentum without stepping away from the day-to-day.

Professional Development Workshops

Work Smarter, Not Longer: Productivity as Your Superpower

2-hour workshop

£200+ vat IPM Member| £250+ vat Non Member

Most professionals are busy, but not always productive. This session cuts through the noise to focus on what actually drives performance.

Blending neuroscience, coaching techniques and practical tools, this workshop helps individuals understand how they work best, remove blockers and build habits that improve focus and output.

You will learn to:

  • Sharpen focus and reduce distractions
  • Overcome procrastination and perfectionism
  • Manage energy, not just time
  • Build sustainable productivity habits
  • Apply simple, effective daily tools

Tuesday 7th July. 10am – 12pm

Your Network is Your Net Worth: Building Meaningful Connections

2-hour workshop

£200+ vat IPM Member| £250+ vat Non Member

Success is rarely achieved in isolation. The strength of your network plays a critical role in career progression, influence and opportunity.

This interactive session helps participants assess, strengthen and strategically build their professional network in a way that feels authentic and impactful.

You will learn to:

  • Map and evaluate your current network
  • Identify key stakeholders and growth opportunities
  • Build stronger, more valuable relationships
  • Manage energy across your network
  • Approach networking with confidence and purpose

Thursday 9th July, 10am – 12pm

Lead with Impact: Confidence, Clarity and Performance

2-hour workshop

£200+ vat IPM Member| £250+ vat Non Member

Great leadership is not about control, it is about clarity, confidence and the ability to bring others with you.

This workshop explores the core foundations of effective leadership, giving participants the tools to lead with purpose, influence others and drive results.

You will learn to:

  • Understand and flex different leadership styles
  • Build emotional intelligence and self-awareness
  • Develop your personal leadership brand
  • Communicate with clarity and impact
  • Inspire performance within your team

Tuesday 14th July, 10am – 12pm

Long-form learning

How to Be a Brilliant Manager

6 month programme – September 2026 – March 2027

Managing people is one of the most important and most challenging roles in any organisation. Yet many step into management without the tools or training to succeed.

This six-month programme, starting Tuesday 24th September provides a structured, practical approach to management, equipping participants with the skills, confidence and mindset to lead effectively.

Across this programme, you will:

  • Understand the true role and impact of a manager

  • Master communication, feedback and active listening

  • Motivate and empower individuals and teams

  • Delegate effectively while maintaining accountability

  • Manage performance and difficult conversations

  • Support wellbeing and build strong team cultures

Who is this programme for

This programme is designed for individuals who are responsible for managing people and want to do it well.

Whether you are newly stepping into a management role or have been managing for some time without formal training, this course will give you the structure, confidence and practical tools to lead effectively.

It is particularly valuable for:

  • First-time managers navigating the shift from doing to leading
  • Existing managers looking to strengthen their approach and impact
  • Team leaders responsible for performance, wellbeing and development
  • High-potential individuals preparing to step into management roles

If you are responsible for people and want to build stronger teams, have better conversations and drive more consistent performance, this programme is for you.

Course Coach

Carrie Chappell is an ICF-accredited Executive Coach with over 20 years’ experience in global marketing and communications

Having led campaigns for brands including Coca-Cola, Disney, Unilever, Heineken and Kraft Heinz, Carrie brings a deep understanding of performance, leadership and communication in high-pressure environments.

Today, she works with individuals and organisations to unlock potential through better conversations, stronger leadership and improved self-awareness.

Her coaching focuses on helping professionals:

  • Build confidence and overcome imposter syndrome
  • Communicate with clarity and influence
  • Lead teams with trust and purpose
  • Strengthen relationships and collaboration

Known for her warm, engaging and practical approach, Carrie creates a supportive environment where individuals are challenged to grow and perform at their best.

Sign Up

Workshop Courses

Flexible, high-impact two-hour sessions designed to build practical skills fast. Choose the topics that matter most and start applying them straight away.

£200 + vat

IPM Member Price

£250 + vat

Non-Member Price

Manager Programme

A six-month structured programme to build confident, capable managers. Develop the skills, mindset and tools to lead people and performance effectively.

£675 + vat

IPM Member Price

£800 + vat

Non-Member Price

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