Tips for Running Successful Social Media Promotions
Promotions run on social media are now firmly established as part of the promotional marketing landscape. They offer the potential of a massive audience to increase engagement and a platform to communicate directly with customers and improve brand awareness. With the benefits come pitfalls and regulatory scrutiny however so here’s some tips to reduce risk when creating your social media promotion.
![DALL·E 2024-05-08 11.53.15 – A clean and polished minimalist graphic style image featuring several regular people in a city setting, surrounded only by large, graphic-style ‘like’](https://theipm.org.uk/wp-content/uploads/2024/05/DALL·E-2024-05-08-11.53.15-A-clean-and-polished-minimalist-graphic-style-image-featuring-several-regular-people-in-a-city-setting-surrounded-only-by-large-graphic-style-like.webp)
![IPM_logo_white text](https://theipm.org.uk/wp-content/uploads/2024/01/IPM_logo_white-text-200x95.png)
Tips for Running Successful Social Media Promotions
Promotions run on social media are now firmly established as part of the promotional marketing landscape. They offer the potential of a massive audience to increase engagement and a platform to communicate directly with customers and improve brand awareness. With the benefits come pitfalls and regulatory scrutiny however so here’s some tips to reduce risk when creating your social media promotion.
![IPM_logo_white text](https://theipm.org.uk/wp-content/uploads/2024/01/IPM_logo_white-text-200x95.png)
![DALL·E 2024-05-08 11.53.15 – A clean and polished minimalist graphic style image featuring several regular people in a city setting, surrounded only by large, graphic-style ‘like’](https://theipm.org.uk/wp-content/uploads/2024/05/DALL·E-2024-05-08-11.53.15-A-clean-and-polished-minimalist-graphic-style-image-featuring-several-regular-people-in-a-city-setting-surrounded-only-by-large-graphic-style-like.webp)
Regulation Compliance
![DALL·E 2024-05-08 12.23.18 – A modern and clean minimalist graphic style image featuring a regular person in a city setting. The person has just let go of a balloon with the TikTo](https://theipm.org.uk/wp-content/uploads/2024/05/DALL·E-2024-05-08-12.23.18-A-modern-and-clean-minimalist-graphic-style-image-featuring-a-regular-person-in-a-city-setting.-The-person-has-just-let-go-of-a-balloon-with-the-TikTo.webp)
Entry Requirements
![DALL·E 2024-05-08 18.19.52 – A minimalist piece of art featuring people on their phones, surrounded by large ‘like’ symbols (thumbs up icons). The scene is set in a simple and cle](https://theipm.org.uk/wp-content/uploads/2024/05/DALL·E-2024-05-08-18.19.52-A-minimalist-piece-of-art-featuring-people-on-their-phones-surrounded-by-large-like-symbols-thumbs-up-icons.-The-scene-is-set-in-a-simple-and-cle.webp)
![DALL·E 2024-05-08 11.57.47 – A modern and clean minimalist graphic style image featuring a regular person standing at the entrance of a maze, looking ahead. The maze is composed o](https://theipm.org.uk/wp-content/uploads/2024/05/DALL·E-2024-05-08-11.57.47-A-modern-and-clean-minimalist-graphic-style-image-featuring-a-regular-person-standing-at-the-entrance-of-a-maze-looking-ahead.-The-maze-is-composed-o-1.webp)
News
Agencies Hail CORE A Game-Changer for Experiential Insights
Agencies Hail CORE A Game-Changer for Experiential Insights. Secure 1 weeks access for non-IPM members.
Beyond the Rainbow: Growing Your Brand with Pride
Discover how brands can genuinely support the LGBTQIA+ community at Pride 2024.
Plunge into a Summer Review of ASA Promotion Rulings 2024
Dive into our Summer Review of ASA Promotion Rulings 2024.