What Brits Want from Loyalty: Key Insights from Mando-Connect
Discover the latest insights on what drives loyalty among British consumers with the "What the British Want from Loyalty Programmes" whitepaper.
RPM and Guinness Partner for St. Patricks Day 2024
Guinness and RPM champion St. Patrick’s Day 2024 with a weekend full of celebration across the UK.
Experience is King: David Ogiste on Experiential Marketing
David Ogiste, founder of Nobody's Café, discusses the future of experiential marketing, emphasising the power of connections, inclusivity, and technology.
B Corp Certification and Responsible Travel with Justine Clement
The road to B Corp certification with Justine Clement, CEO of The Happy Prize Company.
Driving Change: Charlotte Tilbury Formula 1 Collaboration
Discover how Charlotte Tilbury Beauty is making history by partnering with Formula 1 Academy, empowering female drivers and promoting inclusivity in motorsport.
Behind the Scenes of Smirnoff With Stephanie Jacoby
IPM catches up with Stephanie Jacoby, Global VP, Smirnoff, to discuss the 'We Do We' campaign, celebrating diversity and collective strength.
Metaverse Fitness Inside The World’s Smallest Gym
'The World's Smallest Gym' by Meta Quest and Puma sparks a fitness revolution in a 2x2 metre box. Exercise in the metaverse and discover the future of fitness.
AI, TikTok, and the Race for Search Engine Supremacy
2024 marks a turning point in digital search engines, with Google facing competition from TikTok, Instagram, and AI.
Inside Netflix House: From DVD Rentals to Experiential Retail
Discover the future of experiential marketing in Netflix House 2025, guided by consumer culture expert Avi Shankar and Netflix Vice President of Consumer Products, Josh Simon.
Promoting Health and Wellness Trends 2024
ZOE is revolutionising wellness with technology and gamification. IPM dives into health and wellness trends 2024.
