Tips for Running Successful Social Media Promotions
Discover how to run successful social media promotions, comply with CAP Code standards regulations, navigate platform-specific rules, and avoid common pitfalls.
Discover how to run successful social media promotions, comply with CAP Code standards regulations, navigate platform-specific rules, and avoid common pitfalls.
Discover the latest insights on what drives loyalty among British consumers with the "What the British Want from Loyalty Programmes" whitepaper.
Guinness and RPM champion St. Patrick’s Day 2024 with a weekend full of celebration across the UK.
David Ogiste, founder of Nobody's Café, discusses the future of experiential marketing, emphasising the power of connections, inclusivity, and technology.
The road to B Corp certification with Justine Clement, CEO of The Happy Prize Company.
Discover how Charlotte Tilbury Beauty is making history by partnering with Formula 1 Academy, empowering female drivers and promoting inclusivity in motorsport.
IPM catches up with Stephanie Jacoby, Global VP, Smirnoff, to discuss the 'We Do We' campaign, celebrating diversity and collective strength.
'The World's Smallest Gym' by Meta Quest and Puma sparks a fitness revolution in a 2x2 metre box. Exercise in the metaverse and discover the future of fitness.
2024 marks a turning point in digital search engines, with Google facing competition from TikTok, Instagram, and AI.
Discover the future of experiential marketing in Netflix House 2025, guided by consumer culture expert Avi Shankar and Netflix Vice President of Consumer Products, Josh Simon.